February 24, 2025

As the market remains frothy from a historical perspective, I encourage you to read some interesting points from Merrill Lynch’s former Chief Market Analyst, Bob Farrell.

His famous “Market Rules to Remember” first appeared after the dot-com bubble burst. But they remain relevant today, especially considering the market’s similarities.

These are Farrell’s rules:

  1. Markets tend to return to the mean over time.
  2. Excesses in one direction will lead to an excess move in the opposite direction.
  3. There are no new eras – excesses are never permanent.
  4. Exponential rapidly rising or falling markets usually go further than you think, but they do not correct by going sideways.
  5. The public buys the most at the top and the least at the bottom.
  6. Fear and greed are stronger than long-term resolve.
  7. Markets are strongest when they are broad and weakest when they narrow to a handful of blue-chip names.
  8. Bear markets have three stages – sharp down, reflexive rebound, and drawn-out fundamental downtrend.
  9. When all the experts and forecasts agree – something else is going to happen.
  10. Bull markets are more fun than bear markets.

If you’ve got some investing experience, you can probably draw parallels between the above list and what’s happening today.

The possibility of a sideways market – long stretches when the market goes nowhere – is high, in my opinion. That’s relevant for rule four above. If sideways trading occurs, it will be after any big bear markets or corrections.

And it could last for decades – it’s happened with U.S. and Japanese markets in the past.

Lastly, don’t underestimate rule six. Fear and greed are powerful forces. Don’t let them infect progress towards your long-term goals.